Experience Blueprints

An Experience Blueprint is a complete client journey, not a single calendar slot. You define stages from first touch through rebook, publish the blueprint, and Hollow Reserve orchestrates each step as a client moves through your service.

Stage types

• Intake — consultation forms and pre-visit questions (Professional+)
• Appointment — bookable time with staff and duration rules
• Commerce — deposits and add-on products via Shopify checkout (Professional+)
• Communication — email and SMS touchpoints around the visit
• Automation — timed follow-ups and rebook prompts (Studio)
• Review — post-visit review requests tied to the experience
• Waitlist — capture demand when slots are full (Professional+)

Draft, publish, archive

1. Open Blueprints → Create blueprint and name your journey (for example, "The Luminous Color Experience").
2. Review default stages and adjust timing, staff assignment, and messaging.
3. Save as draft while you configure; only published blueprints appear on your storefront widget.
4. Publish when ready — published blueprints count toward your plan limit.
5. Archive when a journey is retired; archived blueprints stop accepting new bookings.

After you publish

Place the theme booking widget so clients can choose a published blueprint and book. Each booking creates an experience instance tracked on Calendar and in your client ledger. Communication and automation stages handle follow-up after the visit; Studio adds rebook automation and Customer Accounts visibility.

Booking widget setup

Plans and limits