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Launch guide: hair salons

Vertical checklist for Studio Arcana Hair — consultation, stylist trust, and color aftercare.

Use the hair homepage preset (index.hair.json) or apply the hair section order in Customize. Tone: warm, professional, confidence-building.

Recommended homepage flow

hero-service → service-menu → specialist-team → ritual-builder → aftercare-retail → local-trust → faq-and-policies → cta-strip-sticky

CTA vocabulary

  • Primary: Book your colour consult
  • Secondary: Shop your aftercare
  • Tertiary: Meet your stylist

Launch checklist

  1. Lead with consultation, stylist trust, and color-maintenance aftercare.
  2. Feature service-menu, specialist-team, ritual-builder, and aftercare-retail (hair preset includes demo ritual blocks).
  3. Link balayage and corrective services to aftercare via custom.service_pairing.
  4. Verify patch-test and cancellation language in FAQ and policies.
  5. Set booking base URL and test one color service book path on mobile.
  6. Configure Local trust and service area for local SEO.
  7. Configure consultation intake on page.service-detail with colour-specific service_options.
  8. Run one retail aftercare purchase path from homepage to checkout.

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Content is maintained by Arcanum Hollow Labs. For internal engineering notes, see the docs/ folder in the monorepo.