Launch guide: spas and esthetics
Vertical checklist for Studio Arcana Spa — treatments, contraindications, and ritual home care.
Use the spa homepage preset (index.spa.json). Tone: clinical-calm, wellness-forward, results-oriented.
Recommended homepage flow
hero-service → service-menu → before-after-gallery → ritual-builder → specialist-team → aftercare-retail → local-trust → faq-and-policies → cta-strip-sticky
CTA vocabulary
- Primary: Schedule your treatment
- Secondary: Build your skincare ritual
- Tertiary: Meet your esthetician
Launch checklist
- Lead with results, contraindications, and ritual-based home care.
- Feature before-after-gallery, ritual-builder (demo blocks included), and aftercare-retail.
- Verify prep and aftercare guidance, especially sun-exposure and sensitivity notes.
- Use 48h cancellation defaults in policy copy where appropriate.
- Configure consultation-recommended flows on high-consideration treatments.
- Test booking path and ritual bundle add-to-cart on mobile.
- Configure consultation intake service_options for peel contraindications and sensitivity review.
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Content is maintained by Arcanum Hollow Labs. For internal engineering notes, see the docs/ folder in the monorepo.